Cumulus Financial wants to be able to track the daily transaction volume for of each of its customers in real time and send out a notification as soon it detects volume outside a customer's normal range. How should an administrator accommodate this request?

1. A. Use Streaming Data Transformations with a Flow
2. B. Use a Streaming Insight paired with a Data Action
3. C. Use Streaming Data Transformations combined with a Data Action
4. D. Use a Calculated Insight paired with a Flow

Correct Answer: B
To track the daily transaction volume for each customer in real time and send out a notification as soon as it detects volume outside a customer??s normal range, the administrator should use a Streaming Insight paired with a Data Action. A Streaming Insight is a metric that is calculated on streaming data as it is ingested into Data Cloud, allowing near-real-time analysis of customer behavior. A Data Action is an action that is triggered by a Streaming Insight, such as sending an email, updating a record, or calling an API. By using these features, the administrator can monitor and respond to customer transactions in real time.

Which two characteristics describe the Customer 360 data model?

1. A. A Conceptual Model
2. B. A Static Model
3. C. A Product Sold By Salesforce
4. D. A Canonical Model

Correct Answer: AD
The Customer 360 data model is a conceptual model and a canonical model. A conceptual model is a high-level representation of the entities and relationships in a domain of interest, without specifying any implementation details. A canonical model is a common and consistent data model that can be used across different systems and applications. References: [Customer 360 Data Model Overview], [Conceptual Model], [Canonical Model]

Which feature can integrate in real time with Salesforce CRM?

1. A. Data Actions
2. B. Identity Resolution
3. C. CRM Starter Bundle
4. D. Data Model Triggers

Correct Answer: A
This feature can integrate in real time with Salesforce CRM. Data Actions
allow you to perform actions on Salesforce CRM records based on Data Cloud data, such as creating, updating, or deleting records. References: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_actions.htm&type=5

A customer has a custom 'Customer_Email_c' object related to the standard 'Contact' object in Salesforce CRM. To which data entity is this mapped?

1. A. Contact
2. B. Contact Point Email
3. C. Custom 'Customer_Email' Object
4. D. Individual

Correct Answer: B
The custom ??Customer_Email_c?? object related to the standard ??Contact?? object in Salesforce CRM should be mapped to the Contact Point Email entity in the Customer 360 data model. This entity represents an email address that is associated with an individual or an account contact. References: [Contact Point Email Entity]

When can the data types be changed during ingestion?

1. A. After the DSO is created
2. B. Before DSO is created
3. C. Data type can never be changed
4. D. Data type can be changed at any time

Correct Answer: B
The data types can be changed during ingestion before the Data Source Object (DSO) is created. A DSO is a container for ingested data that defines the schema, format, and metadata of the data. Data types can be changed in the Data Explorer before creating a DSO by using the Edit Schema option. Once a DSO is created, the data types cannot be changed. References: Create a Data Source Object