A Marketing Cloud admin has been asked to grant full administrator permissions to a new user. Which two standard roles should be selected for the new user?
Choose 2 answers

1. A. Marketing Cloud Security Administrator
2. B. Administrator
3. C. Data Manager
4. D. Marketing Cloud Administrator

Correct Answer: BD

Northern Trail Outfitters (NTO) is concerned about unauthorized API access to their Marketing Cloud account.
Which feature would NTO enable to assist in reducing threats from malicious API attacks?

1. A. IP Allowlist
2. B. Field Level Encryption
3. C. Advanced Audit Trail
4. D. Single Sign on Authentication

Correct Answer: A

A Marketing Cloud admin has configured a Tracking Extract which includes all subscriber attributes for their global regions. However, the admin notices accented characters in the customers' names appear jumbled in the extracted file.
Which two settings could solve this issue? Choose 2 answers

1. A. Change Column Delimiter to
2. B. Change Character Encoding to UTF-8
3. C. Select Unicode Output
4. D. Change Format to xml

Correct Answer: BC

A customer with limited technical resources has requested assistance in setting up a small email deployment that the customer will maintain long term. The email will display men's shoes to males in the audience and women's shoes to females in the audience. The sendable data extension contains a field with a value of Male or Female. Which method should a consultant recommended to ensure content is displayed properly within the email.

1. A. AMPscript conditional against the Gender field
2. B. AMPscriptlookupRows functions
3. C. A/B Test content type
4. D. Dynamic Content Wizard

Correct Answer: D

A Marketing Cloud admin notices out of the last several sends, Send log data for a recent How could the admin ensure send data is recorded?

1. A. Send logging is enabled for the send
2. B. Correct Send Log template is selected
3. C. Send Logging is available for A/B tests
4. D. Data retention settings is specified

Correct Answer: A